renovation keeps customers engaged and coming back to the branch.
Newburyport Bank, previously known as Newburyport Five Cents Saving Bank for its account opening minimum deposit of just five cents, was founded in 1854. Today, the bank has 11 branches with locations in Essex County, Massachusetts as well as branches up along the seacoast in New Hampshire.
Newburyport Bank is focused on building a stronger connection to the communities they serve through their four core principles: people, products, facilities, and technology. Within the past year, the bank has invested heavily in not only attracting the right people, but they have also introduced new business lines including government banking, a treasury services group, private client and consumer lending groups, as well as credit cards and auto loans.
The Newburyport Bank headquarters and main retail branch transformation was designed with a clear focus on customers and employees. This transformation has allowed Newburyport Bank to:
- Show their commitment to their employees and the community they serve
- Leverage digital experiences to keep customers engaged and coming back to the branch
- Maintain a consistent look and feel throughout their locations